Midas

Client: SprintRay
The Monument and SprintRay joined forces to introduce Midas, a game-changing 3d printer that redefines the conventions of dentistry.
In capturing this revolutionary spirit, we crafted a film and campaign that breaks new ground, fusing untamed vitality and enigmatic allure with captivating rugged cinematics.
Our content made its debut in Miami on a colossal 50-foot screen during the Midas keynote.
As the day unfolded, Midas took the global stage, captivating audiences across leading social media platforms and industry press, with our content as the centerpiece.